Facebook Shop – a new way of online shopping

Facebook shop

Facebook Shop has been announced by Mark Zuckerberg as a new way of helping small businesses sell online.

The Covid-19 pandemic took its toll on many businesses around the world. This pushed Facebook to take the next major step by launching “shops” for both Facebook and Instagram.

Any small business can now start their own shop and sell thing directly across Facebook and Instagram. When visiting someone’s shop, you’ll be able to see their business’s story and products they sell. You’ll also be able to buy these products directly on Facebook and Instagram without leaving the app.

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New Facebook ‘Care’ reactions

Facebook has introduced ‘care reactions’ for both Facebook and Messenger. It’s to help people show others support against the Covid-19 pandemic. 

Alexandru Voica, one of Facebook executives, made the announcement on Twitter.

“It’s a way for people to share their support with one another during this unprecedented time.”  – Alexandru Voica

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Facebook ‘Quiet Mode’ – schedule a social media break

Facebook Quiet Mode

Facebook ‘Quiet Mode’ has recently rolled out giving users the opportunity to schedule a social media break.

It is noticeable that people are spending more time on social platforms amid the COVID-19 lockdowns. But it is also important to take a break from it. According to studies, spending too much time om social media platforms can fuel mental health problems. Facebook acknowledges this and it’s safe to say that this new feature will be a big help. 

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Say Hello to WhatsApp Dark Mode

WhatsApp Dark Mode

WhatsApp dark mode has officially been launched by Facebook after months of testing the option.

Dark mode changes the background colour of the app, especially making it much easier on the eyes – particularly when using your phone in the evening.

This is an update everyone has definitely been waiting patiently for. And with out a doubt most WhatsApp users will install the update. Besides, who wouldn’t want to?

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Facebook ad limit: Your 2020 guide

Facebook ad limit – something we as ad buyers should be thinking about. In the past you could go bananas with Facebook ads, run as many as you like on your Facebook page(s) but unfortunately all the fun has come to an end. Facebook has announced that it will soon implement limits on how many ads a Page can run.

“In mid-2020, we are implementing a limit on the number of ads each Page can run at the same time. The ad limits will impact just a small percentage of advertisers, and we plan to share more details about the limits early in 2020”

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Facebook algorithm – The Evolution

A lot has changed since the start of the Facebook algorithm. It has now come to the point where users believe that Facebook follows them around, listening to what their conversations are about and reads their minds. Crazy right? However, there is a little truth to it… and it’s called the Facebook algorithm. 

As we all know, Facebook was born in 2004. What’s interesting is that the newsfeed didn’t show up until 2006. We can basically say that it was the start of endless scrolling and how we all know Facebook today. 

The Like button premiered in 2007. It’s probably safe to say that Facebook didn’t have what we think of as “the algorithm” until 2009, when the platform debuted a new sorting order for newsfeeds based on each post’s popularity. (Goodbye, reverse-chronological order).

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